The management of promotion : (Record no. 199747)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01191nam a22003257a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2640266 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Ge_NSL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180629144637.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180629s1963 us ||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 63016357 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5821 |
| Item number | .B75 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.82 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Brink, Edward Loren, |
| Dates associated with a name | 1918- |
| 245 14 - TITLE STATEMENT | |
| Title | The management of promotion : |
| Remainder of title | consumer behavior and demand stimulation / |
| Statement of responsibility, etc | [by] Edward L. Brink [and] William T. Kelley. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Englewood Cliffs, N.J. : |
| Name of publisher, distributor, etc | Prentice-Hall, |
| Date of publication, distribution, etc | [1963]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 417 p. : |
| Other physical details | ill., 3 l. ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliography. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 9 (RLIN) | 25337 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | წამოების ორგანიზაცია და მართვა |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | მენეჯმენტი |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | საწარმოების ეკონომიკა |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | მარკეტინგი |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ვაჭრობის ორგანიზაცია |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kelley, William Thomas, |
| Dates associated with a name | 1917- |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | u |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | წიგნი |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| შესამოწმებელია | Universal Decimal Classification | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | საცავი. 1 კორპ. | 29.06.2018 | 658.8 | 2018-37187 | 29.06.2018 | 2E16362 | 29.06.2018 | წიგნი |