Principles of marketing / (Record no. 512657)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00828nam a2200253 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Ge_NSL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200129122905.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200113s2018 uk ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292220178 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1292220171 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 143206 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | Philip Kotler, Gary Armstrong, Marc Oliver Opresnik. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th, global edition (Seventeenth edition, global |
| 264 ## - Production, Publication, Distribution, Manufacture, and Copyright Notice (R) | |
| Place of production, publication, distribution, manufacture (R) | Harlow, England : |
| Name of producer, publisher, distributor, manufacturer (R) | Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2018]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 734 p. : |
| Other physical details | ill. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ეკონომიკა |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | მარკეტინგი |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | მარკეტინგის პრინციპები |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| 9 (RLIN) | 143370 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Opresnik, Marc Oliver |
| 9 (RLIN) | 143371 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | წიგნი |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | საცავი. 1 კორპ. | 13.01.2020 | 658.8 | 2020-0723 | 13.01.2020 | 3E25399 | 13.01.2020 | წიგნი |