Essentials of pharmaceutical sales management / Vivek Mehrotra.

By:

Mehrotra, Vivek [author.]

Material type: Text

TextPublisher: New Delhi : Foundation Books, 2007Description: 1 online resource (xvi, 218 pages) : digital, PDF file(s)Content type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9788175968325 (ebook)

Subject(s):

Pharmaceutical industry -- Management

Additional physical formats: Print version: : No titleDDC classification:

381/.456151 23

LOC classification:

HD9665.5 .M44 2007

Online resources:

Click here to access online

Summary: What is my role as a Pharmaceutical Field Manager? How do I keep my MRs motivated? How do I plan and provide on-the-job training? How do I keep the customers happy? How do I achieve my target?Are these some of the questions that worry you while working in an extremely competitive pharmaceutical market? Essentials of Pharmaceutical Sales Management attempts to answer these and many more related questions.Key topics discussed: Joint fieldwork and on-the-job training Management of key/difficult customers Performance appraisal and counselling Organising successful meetings and symposia Interfacing with marketing department

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Title from publisher's bibliographic system (viewed on 02 Oct 2015).

What is my role as a Pharmaceutical Field Manager? How do I keep my MRs motivated? How do I plan and provide on-the-job training? How do I keep the customers happy? How do I achieve my target?Are these some of the questions that worry you while working in an extremely competitive pharmaceutical market? Essentials of Pharmaceutical Sales Management attempts to answer these and many more related questions.Key topics discussed: Joint fieldwork and on-the-job training Management of key/difficult customers Performance appraisal and counselling Organising successful meetings and symposia Interfacing with marketing department

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National Science Library of Georgia

Essentials of pharmaceutical sales management / Vivek Mehrotra.