TY  - BOOK
AU  - Aaker,David A.
AU  - Day,George S.
TI  - Marketing research: private and public sector decisions 
T2  - Wiley series in marketing
SN  - 0471000590
AV  - HF5415.2 .A14
U1  - 658.8/3 
PY  - 1980///
CY  - New York
PB  - Wiley
KW  - Marketing research
KW  - მარკეტინგი -- კვლევა
N1  - Includes bibliographical references and index
ER  -