Executive's guide to knowledge management : the last competitive advantage / [by] James J Stapleton.
Material type:
TextLanguage: English Publication details: Hoboken, New Jersey : J. Wiley & Sons., c2003.Description: xx, 236 p. : ill. ; 24 cmISBN: - 0471229253 (cloth : alk. paper)
- 658.4/038 21
- HD30.2 .S782 2003
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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წიგნი
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ეროვნული სამეცნიერო ბიბლიოთეკა 1 დარბაზი 4. 1 კორპ. | 002.5(035) S-81 (Browse shelf(Opens below)) | 2E59846 | Available | 2010-610604 |
Includes index.
Infomentality. Your infomentality. Information gathering mentality. Components of the information gathering mentality. Elements of the information gathering mentality. Your intelligence gathering plan -- Infogoals. Simple information request. Understand the source information. Synthesize the data. What businesses need. Risks. The ultimate goal -- Building knowledge. Find it. Secure it. Evaluate it. Understand it. Analyze it. Synthesize it. Disseminate/distribute it. Act on it. Information basics -- Infoplan. Why information gathering is important to sales. External information sources. Opinions. Aim of the knowledge management program : getting and keeping new clients -- Competitor information -- Customer relations. Your competition : are they colleagues or are they competitors. What constitutes good service? What do customers want? Communication. Surveys. Exit interviews. Information sources. Customer base. Misinformation -- Referral source information. Art of networking. Building an information network. Right knowledge. Meeting with influencers. Information sources -- Infoplan. Why we gather information. Why you must plan. Planning process. Choosing information gathering activities. Why information gathering plans fail.
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