| 000 | 01198nam a22003377a 4500 | ||
|---|---|---|---|
| 001 | 3449922 | ||
| 003 | Ge_NSL | ||
| 005 | 20161018122224.0 | ||
| 008 | 920527s1993 us a b 001 0 eng | ||
| 010 | _a 92021636 | ||
| 020 | _a0205149197 | ||
| 040 |
_aDLC _cDLC _dDLC _dMoSU-L _dDLC |
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| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHF5415.135 _b.K47 1993 |
| 080 | _a658.8 | ||
| 082 | 0 | 0 |
_a658.8/02 _220 |
| 100 | 1 | _aKerin, Roger A. | |
| 245 | 1 | 0 |
_aStrategic marketing problems : _bcases and comments / _cRoger A. Kerin, Robert A. Peterson. |
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bAllyn and Bacon, _cc1993. |
||
| 300 |
_axii, 720 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xDecision making _vCase studies. |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 653 | _aმარკეტინგი | ||
| 653 | _aსტრატეგიული მარკეტინგი | ||
| 700 | 1 |
_aPeterson, Robert A. _q(Robert Allen), _d1944- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2udc _cBK |
||
| 999 |
_c84602 _d84602 |
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