Marketing research : (Record no. 12900)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01253nam a22003617a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 12985853 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Ge_NSL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150315092415.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140508s2003 us ||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2002042467 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273657445 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .M29 2003b |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 653.8 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/3 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 9 (RLIN) | 29935 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | an applied orientation / |
| Statement of responsibility, etc | Naresh K. Malhotra, David Birks. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd European ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow : |
| Name of publisher, distributor, etc | Pearson Education, |
| Date of publication, distribution, etc | 2003. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 0305 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 786 p. : |
| Other physical details | fig., tab. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 29848 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| General subdivision | Methodology. |
| 9 (RLIN) | 29936 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | მარკეტინგი |
| -- | კვლევა |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Birks, Naresh K. |
| Relator term | author |
| 9 (RLIN) | 29937 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | წიგნი |
| Barcode | Damaged status | Withdrawn status | Current library | Lost status | Full call number | Date acquired | Copy number | Not for loan | Shelving location | Source of classification or shelving scheme | Koha item type | Home library | Total Checkouts | Date last seen | Date last borrowed | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2014-1368 | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | 653.8 M21 | 08.05.2014 | 3E23281 | დარბაზი 4. 1 კორპ. | Universal Decimal Classification | წიგნი | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | ||||||||
| 2014-1368 | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | 653.8 M21 | 08.05.2014 | 3E23281 | დარბაზი 5. კორპ. 1 | Universal Decimal Classification | წიგნი | ეროვნული სამეცნიერო ბიბლიოთეკა 1 | 1 | 29.05.2015 | 07.04.2015 | 08.05.2014 |